Inclusive Marketing: Deeply Engage With Audiences You May Have Overlooked
Purna Virji | Microsoft
Empowering marketers to reach people in ways that deeply resonate with them remains an indelible experience that fuels long-term growth. This is at the heart of Inclusive Marketing. It opens doors to the audiences who marketers, product designers, and business strategists may have overlooked, including the one billion people around the world with disabilities. Inclusive Marketing helps marketers more deeply engage audiences with immense buying power like the forty trillion dollars that women command globally. In this inspiration-packed session, we’ll explore how inclusivity is a growth engine for business and stoke your imagination on how far you want to take this strategy in optimizing business and life.