Rafiq el Arculli
Team Leader, Social & Engagement Strategy
Whole Foods Market
Rafiq el Arculli is a Team Leader of Social & Influencer Marketing at Whole Foods Market, where he leads organic social and engagement efforts for the brand across Facebook, Twitter, Instagram and Pinterest. His work focuses on developing effective strategies and tactics that resonate with fans and advocates that drives engagement, builds brand love and raises awareness of programs and initiatives. Prior to joining Whole Foods Market, Rafiq worked agency-side with clients to develop and execute social, content and engagement strategies at Spredfast and T3. He began his career in public relations at Cohn & Wolfe in Austin and holds a bachelor’s degree from The University of Texas at Austin.