Loren McDonald | Digital Summit

Loren McDonald

Program Director, Marketing Research
Loren McDonald - Acoustic

McDonald’s role is to develop research-based content and educate marketers on digital marketing best practices including the application and impact of AI and machine learning. He has 35 years of experience as a consultant, marketing executive and content marketer at companies including IBM, Silverpop, Arthur Andersen, USWeb/CKS, EmailLabs, and Lyris.