Colleen Harris is the Product Manager for Business Intelligence at Sincro and has more than 13 years of digital marketing experience in the automotive, healthcare and entertainment industries. She brings a passion for link building and content creation and has been referred to here at Sincro as the “Google Whisperer” and “Google Analytics Jedi Master”. Outside of Sincro, Colleen has volunteered as a digital consultant for non-profits in the Seattle area. Colleen is a member of SEMPO and has written for multiple industry websites on local search, content marketing and Google Analytics. Colleen has published white papers on Google Analytics best practices in automotive, how to use “near me” in content and the impact local call tracking numbers have on SEO. Recent speaking engagements include Digital Summit, Automotive Analytics & Attribution, SMX West, SMX Advanced, Driving Sales Executive Summit, Driving Sales President’s Club, Seattle Women in Technology, Year Up, Seattle Search Network, 501 C Commons and the National SEMPO member conference.