Smiles as Ranking Factors: How A.I. and Facial Recognition Will Change SEO

May 24, 2019

Daniel Russell  |  COO, Go Fish Digital

Google has a surprisingly hard job — it has to teach robots to recognize what humans want. Up to this point, Google has relied mostly on quantitative ranking factors like links and keyword counts to make this happen, but Google’s recent acquisitions and patents point to the start of a new SEO era. . . a time when smiles might become ranking factors. Join me as we go through Google’s secret plans and patents that will radically change the SEO landscape (and how we can respond as marketers).