Four Questions to Ask Before You Run a Split Test
If you can answer the four questions highlighted in this video, you’ll get better results from your tests. The questions will force you to take a hard look at your goals, and determine first, if you should test and if so, what you should test.
At the end of this video, you’ll be able to:
- Identify test pages that will boost ROI
- Determine how to qualify whether you can test
- Never run a bad test again