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Data & Analytics

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google-analytics-4

An Introduction to Google Analytics 4: What You Need to Know Now

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mixing-art-and-science

Mixing Art and Science: How IBM Built a Data-Driven Social Content Strategy

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analytics-4-migration

Planning Your Google Analytics 4 Migration

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seo-reports-chi22

Show Your Worth with Compelling SEO Reports

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business-case-chi22

How to Build the Business Case and Gain Support for (Fill in the Blank)

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competitive-edge-chi22

Gain a Competitive Edge and Win Your Most Important Customer

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scary-good-reporting-chi22

Freddy Krueger’s Guide to Scary Good Reporting

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believe-the-data-chi22

Believe in the Data: Taking the Fear Out of Google Analytics 4

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case-marketing-chi22

Making the Case for Marketing: How to Demonstrate Marketing Impact when Budgets Are on the Line

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reduce-costs-chi22

Data-Driven SEO & Content Strategy to Reduce Your Customer Acquisition Costs

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audit-action-chi22

Audit to Action: A Structured Approach to Strengthening Your Social Presence

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spaghetti-stick-chi22

Making the Spaghetti Stick: Using Data and Research to Improve Marketing ROI