Seattle 2019

Zachary HanzGet More out of Every Email You Send
Tatiana KuzmowyczCrisis Communications: How To Do It Right
Stephanie CoxIt’s Time to Think Differently About Mobile
Ryan BermanSurviving the Business Apocalypse: Transforming into a Courage Brand
Nick MyersGive Your Brand A Voice: The Future of AI & Voice Assistants
Mike AthertonDesigning Connected Content
Loren McDonaldIgnore at Your Peril: 9 Trends That Will Shape Marketing in 2019
Kent LewisCreating a Podcast Content Strategy for Your Brand
Jon-Mikel BaileyHacking the Website Design RFP Process
John PleauPayments: The Overlooked and Underappreciated Customer Experience Super Power
Grad ConnConversational Strategies to Reach Today’s Consumer
Eric Nelson4 Steps to Use AI to Positively Disrupt Your Business
Dave CharestGet New and Repeat Business on Autopilot with Email Marketing
Colleen HarrisFive Reports Every Marketer Needs to Master in Google Analytics
Caroline MatisThree Ways to Dramatically Improve Your Email Results

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Develop a Facebook Advertising Strategy to Reach Your Best Prospects

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“Meh” to “Marvelous”: How to Market on Facebook Ads in the Era of Killer Competition

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Customer-Obsessed Digital User Engagement

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Build a Loyal Base of Listeners: B2B Podcasting

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Opening Keynote

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The Four Horsemen of the Web Marketing Apocalypse

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How Brands Can Harness the Power of Instagram Stories

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What Brands Need to Know About Amazon Alexa and Building for Voice

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Digital Advertising and Data: Fulfilling the Mad Men Creative Promise

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Email 2020: Email Marketing for This Year & Beyond

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Bloody Hell! And Other Marketing Truths My British Mum Taught Me

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UX Meets MBA: A Designer Goes to Business School

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Affiliate is Dead: Long Live Partner Marketing

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Rehearse for Real Time: Preparing for the Moments That Make Content Great

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Filling the Funnel: How to Build a Modern Content Marketing Strategy

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When Madmen Meet Wall Street: Content Marketing for Publicly-Traded Companies

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Should You Fire Your Chief Marketing Officer?

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Move Prospects Through the Customer Journey With a Solid Content and Digital Marketing Strategy

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Grow Your Business Through the Flawless 5-step eCommerce Growth Pyramid

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Proving the Value of Marketing to Management

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Advanced SEO Techniques: From Logs to Language

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Your Users Will Reward You For Using Accelerated Mobile Pages (AMP)

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Filmmaking in Marketing Simplified: How to Tell Better Stories

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The Funnel is Dead: Long Live the Marketing Flywheel to Engage Customers

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Improving Person-Based Omnichannel Analytics and Targeting

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Building and Growing an Employee Advocacy Program

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What Marketers Can Learn About Social Media from DJ Khaled and Drake

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Brand Tone: Crafting The Journey

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Positioning in Crowded Markets: How to Make Any Offering Obviously Awesome

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(Art)ificial: How to Start Leveraging AI Without Losing Your Brand

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It’s Time to Think Differently About Mobile

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Crisis Communications: How To Do It Right

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Surviving the Business Apocalypse: Transforming into a Courage Brand

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Ignore at Your Peril: 9 Trends That Will Shape Marketing in 2019

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Rehearse for Real Time: Preparing for the Moments That Make Content Great

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Move Prospects Through the Customer Journey With a Solid Content and Digital Marketing Strategy

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4 Steps to Use AI to Positively Disrupt Your Business

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Your Users Will Reward You For Using Accelerated Mobile Pages (AMP)

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Get New and Repeat Business on Autopilot with Email Marketing

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Building and Growing an Employee Advocacy Program

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(Art)ificial: How to Start Leveraging AI Without Losing Your Brand

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Get More out of Every Email You Send

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Customer-Obsessed Digital User Engagement

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Build a Loyal Base of Listeners: B2B Podcasting

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The Most Powerful Email Data Lessons Can be Found in the Movie Groundhog Day

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Keynote Presentation

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The Four Horsemen of the Web Marketing Apocalypse

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How Brands Can Harness the Power of Instagram Stories

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Give Your Brand A Voice: The Future of AI & Voice Assistants

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Digital Advertising and Data: Fulfilling the Mad Men Creative Promise

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UX Meets MBA: A Designer Goes to Business School

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Creating a Podcast Content Strategy for Your Brand

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Hacking the Website Design RFP Process

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When Madmen Meet Wall Street: Content Marketing for Publicly-Traded Companies

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Should You Fire Your Chief Marketing Officer?

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Payments: The Overlooked and Underappreciated Customer Experience Super Power

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Grow Your Business Through the Flawless 5-step eCommerce Growth Pyramid

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Advanced SEO Techniques: From Logs to Language

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The Funnel is Dead: Long Live the Marketing Flywheel to Engage Customers

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Five Reports Every Marketer Needs to Master in Google Analytics

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Improving Person-Based Omnichannel Analytics and Targeting

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Three Ways to Dramatically Improve Your Email Results

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From Brand Ambassadors to Content Creators: Using Micro-Influencers to Create Engaging, On-Brand Content

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Brand Tone: Crafting The Journey

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Positioning in Crowded Markets: How to Make Any Offering Obviously Awesome

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Customer First! How to Build an Amazing Customer-Centric Approach to Content Marketing