Driving Customer Visits to Your Physical Store
Andrew Smith | initiate-it
HobbyTown, a national toys and games franchiser, reversed the downward trend of declining in-store sales through a blend of strategic digital channels, a reimagined CRM system and innovative geo-fencing tools. Based on insights drawn from this experience, you’ll hear how you can implement similar tactics to engage new and current customers and increase traffic to your retail store. Any marketer who wants to drive consumer sales or customer acquisitions should attend this talk.