Better Together: Leveraging Partnerships to Drive More Marketing & Consumer Engagement
Mark Coffey | GasBuddy
With the increase of retail and technology partnerships, more companies are getting a piece of the revenue pie. Strategic partnerships provide companies with access to new streams of data that can result in more personalized marketing strategies and improve customer experiences. In this session, we’ll unpack how partnerships have helped GasBuddy (and its partners) unlock new markets, acquire new users, and build customer loyalty.