The Intersection of Data & Creativity: How Personalization is Revolutionizing the Rules of Engagement

March 18, 2020

Hari Nair  |  Global Senior Vice President, Expedia Group Media Solutions

This session will focus on how to strike the right balance between data and creativity, the role of personalization in the consumer experience, and what it takes to captivate and inspire consumers through highly relevant and personalized advertising. Learn how to more effectively reach and engage consumers through personalized and relevant online experiences backed by data and insights.