10 FREE Behavioral Science Secrets that Increase Engagement and Response
Nancy Harhut | Chief Creative Officer, HBT Marketing
Science has proven that your customers and prospects are often on autopilot when they see your marketing messages. They default to hardwired behaviors – automatic, instinctive, reflexive responses – to “make” decisions, giving those decisions little to no thought. Some of these decision defaults impact what people read, whom they trust and when they buy. Discover how you can use them to nudge and prompt – and significantly increase the likelihood people will do exactly what you want them to.