Session Details

Implement Video Marketing Strategy Anyone Can Do (No Dancing Required!)

Creating videos has never been more important for your content marketing strategy, but with the growing list of video platforms like TikTok, Instagram Reels and YouTube demanding your time and attention, your stage fright is on overload. You start thinking “How can dancing pop-culture video clips actually get me business??” or “We are a professional brand, being a Youtuber is for kids!” or “Yeah, these platforms are addicting but I can't do that.”
Join video content nerd Desiree Martinez as she breaks down how any business (even yours) can find and utilize video trends and search-driven video content to connect with your target demographic, solve problems, and get you leads.

After this session, you’ll be able to:

  • Dismantle myths and understand the facts about the current state of video marketing
  • Generate video content ideas by identifying top trends
  • Make video content that’s relevant to your brand
  • Widely distribute your videos and get more leads