The One BIG Visual Content Mistake That Will Hurt Your Brand in 2019

This session will outline how non-designers can stop relying on stock photos or generic graphics and start thinking strategically about creating their own unique visual content in 2019. This talk is perfect for any type of marketer who wants to create more visual content this year. Even if you have a design team, the information in this session will help you work more efficiently with them and meet your goals faster. After this session, you’ll be able to:

• Identify where your brand is using lazy visual content and fix it in a matter of minutes
• Create templates for social media graphics that you can reuse with any blog post, social media share or article
• Repurpose your most popular articles, ebooks and more into visual content
• Plan a strategic visual content calendar from scratch