The Digital Marketers Toolkit

There are so many facets of digital marketing: Marketing automation. Content marketing. Measuring your performance. The landscape of the modern digital marketer is ever growing. So is the demand on your time. Using the right tools can make all the difference. But where do you start? What tools help you be the most efficient and productive? After this session, you will be able to:

• List the types of marketing technology you need for success versus the ones that are nice to have
• Understand how multiple facets of digital marketing work together
• Learn tactics to help you maximize your technology’s performance
• Sell you’re your executives on the benefits of using marketing technology