10 FREE Behavioral Science Secrets that Increase Engagement and Response
Science has proven that your customers and prospects are often on autopilot when they see your marketing messages. They default to hardwired behaviors - automatic, instinctive, reflexive responses - to “make” decisions, giving those decisions little to no thought. Social scientists have documented over 200 of these decision defaults, and some of them impact what people read, whom they trust, and when they buy.
In this session, you'll discover how you can use these behaviors to nudge and prompt - and significantly increase the likelihood people will do exactly what you want them to. This session is for any marketer looking to gain an easy competitive advantage.
After this session, you'll be able to:
- Trigger hardwired human behaviors to automatically get the digital behavior you want
- Use scientifically proven copy and design tactics that make people open, read, click, and respond without thinking
- Apply best practices using proven examples from different verticals that demonstrate how you can easily add these tactics to your campaigns - without having to buy anything new!