How Best-in-Class Email Marketers Win the Inbox

Email marketing continues to be the top performing digital channel, but competition in the inbox makes it increasingly difficult to stand out. This session will look closely at what separates the best email marketers from the rest of the pack. After this session, you'll be able to:

• Know how companies achieve above average open and deliverability rates
• Understand which email tactics are working (and which are not)
• Improve your sending reputation and email deliverability
• Leverage the right email technology and subscriber data