Generating Sales Leads with Social Quizzes

How can you leverage the virality and popularity of Buzzfeed-esque quizzes to generate new home shopping leads? This session will walk thru the conception, creation, and measurement of a Social Media quiz. The result is a punchy, lighthearted quiz that avoided overt branding and generated thousands of sales leads at a fraction of the target cost. After this session, you’ll be able to:

• Capitalize on a trends like Social Quizzes
• Understand the critical KPIs for lead generation via Social Media Quizzes
• Create viral and highly sharable content