11:45 am - 11:45 am
Automate, Improve and Optimize your Lead Generation
The #1 complaint most sales teams have about marketing is “I’m not getting enough qualified leads.” It’s easy to drive traffic to your website, but finding the right audience and nurturing those connections is hard. Let’s enhance your lead process by creating a system to add value, and warming up your leads before sales makes the first contact. After this session, you’ll be able to:
- Map out your current lead-gen process and decide what’s working.
- Focus on the audiences that matter most to your business.
- Set follow-ups designed to convert (without being annoying).
- Set measurable, achievable goals for your lead funnels.